White or Brown?

Photographic postcard of a group of army cooks, with trays of bread entitled Awaiting Orders to cook the Kaiser, by J T Welch [Z835/18/1]

Wednesday 12th August 1914: It is being suggested that the public should eat bread made from wholemeal flour rather than white bread. Eating wholemeal or brown bread would reduce waste and would be an effective way to help limited flour supplies stretch further. Another advantage is that wholemeal bread is said to be healthier because it contains the wheat “germs”.

Source: Luton News 13th August 1914